Marketing Generalist / Campaign Manager (B2B SaaS, Part-Time)

Summary

We’re a B2B SaaS company focused on helping IT and internal support teams manage requests and workflows directly in Slack and Microsoft Teams. We’re looking for a part-time Marketing Generalist / Campaign Manager to support execution across multiple marketing initiatives. This role is ideal for someone who can operate across channels, manage campaigns end-to-end, and keep things moving without heavy oversight. Scope of Work You will support a mix of ongoing marketing programs and new initiatives, including: 1. Email & Lifecycle - Build and schedule newsletters and product emails - QA links, UTMs, and segmentation - Support basic lifecycle workflow execution (HubSpot) 2. Events (Virtual + In-Person) - Assist with event coordination (landing pages, emails, reminders) - Support logistics for sponsored events (e.g., Zendesk Relate) - Ensure follow-ups are executed post-event 3. Community / Ambassador Program - Help coordinate a small Slack-based ambassador program - Track activity (mentions, intros, conversations) - Manage light communication and follow-ups 4. ABM / Outbound Support - Assist with list building, campaign setup, and coordination - Conduct outreach and build relationships with prospects - Track/measure performance and experiment to improve results 5. General Campaign Support - Help keep campaigns organized and on track - Coordinate across tools (HubSpot, Google Docs, etc.) - Handle ad hoc marketing tasks as needed Travel & Events - This role includes occasional in-person event support. For event weeks, you'll bill active hours only — travel time to/from the event and on-site working hours. Downtime, meals, and evenings are not billable. We'll align on expected hours before each event. Time Commitment: Estimated ~10–15 hours per week (~40–60 hours/month), broken down roughly as: - Newsletter: ~4 hrs/month - Ambassador program: ~8 hrs/month - Events (Slack + sponsored): ~15 hrs/month - ABM support: ~15 hrs/month - Meetings + coordination: ~4 hrs/month - Misc / ad hoc: ~5 hrs/month What We’re Looking For - Experience in B2B SaaS marketing (required) - Strong attention to detail (especially with links, UTMs, and campaign setup) - Familiarity with tools like HubSpot, Google Analytics, and basic marketing ops - Ability to manage multiple initiatives without dropping things - Strong written communication and organizational skills - Comfortable working asynchronously with minimal oversight Nice to Have - Experience with Slack/Teams ecosystems - Event marketing experience - Basic understanding of lifecycle marketing / segmentation - Experience supporting ABM or outbound campaigns Working Style - You’ll work directly with the Head of Marketing (strategy + direction provided) - Your role is execution, coordination, and making sure things actually get done - We value reliability, clarity, and follow-through over creativity for this role Apply tot his job Apply To this Job