Media Planning Director - CVS Media Exchange (CMX) - Lead Director
Job Summary:
We are seeking an exceptional Media Planning Director to lead our CVS Media Exchange (CMX) team as a Lead Director. As a critical member of our organization, you will be responsible for devising and delivering solution-oriented media strategies that drive performance for CMX brands and suppliers. If you are a seasoned leader with expertise in media planning, buying, and full-funnel measurement, we encourage you to apply.Key Responsibilities:
- Lead the Media Buying team, providing guidance, coaching, and mentorship, and acting as a point of contact for escalations.
- Develop and evangelize media planning processes, expectations, best practices, and innovation to ensure fully robust/integrated media plans across platforms.
- Recruit, train, and develop a results-oriented team.
- Guide the use of audience data to impact media strategy, suited to client objectives and media delivery.
- Develop a framework to monitor holistic media plan performance and performance trends.
- Act as a strategic partner to key internal stakeholders to create and implement solutions to solve supplier challenges.
Requirements:
- 8+ years of experience in media planning/buying and full-funnel measurement.
- Advanced knowledge of digital media channels, including display, social, and search.
- 6+ years of hands-on experience and proficiency in ad ops, programmatic, ad management technologies, and BI tools.
- 4+ years of management experience.
- 2+ years of experience in retail media (preferred).
What We Offer:
- Competitive salary: $100,000.00 - $231,540.00 per year.
- Comprehensive benefits package, including medical, dental, and vision benefits.
- Eligibility for a CVS Health bonus, commission, or short-term incentive program.
- Award target in the company's equity award program.
- Paid time off, holidays, and sick leave.
- Opportunities for professional growth and development.