Remote Digital Marketing Coordinator (Part-Time) - Unlock Your Creative Potential

Join our innovative team and take your digital marketing skills to the next level! We're seeking a highly skilled and detail-oriented Digital Marketing Coordinator to elevate our online presence and drive engagement across various digital platforms. As a part-time remote worker, you'll enjoy the flexibility of working from home with occasional in-office days in Houston, TX, allowing for a perfect work-life balance.

Job Overview

We're looking for a talented Digital Marketing Coordinator to join our dynamic team and enhance our online presence. As a key player in our marketing efforts, you'll be responsible for developing and implementing digital marketing strategies that drive engagement, boost our online reputation, and foster meaningful relationships with our audience.

Key Responsibilities

• Social Media Management: Create and share compelling content on platforms like TikTok, Instagram, and Facebook to showcase our services and engage with our community.
• Online Reputation Management: Monitor and respond to Google reviews, ensuring a positive digital footprint and fostering relationships with our audience.
• Messaging & Voice Coordination: Collaborate with voice artists to develop inviting hold messages and voicemails that reflect our brand's identity.
• Website Content Management: Maintain up-to-date and accurate website content that authentically represents our brand.
• Website Redesign Oversight: Lead the redesign of our website, aligning it with our brand vision while enhancing the user experience.
• Backlink Management: Perform routine audits on backlinks to uphold quality and rectify any detrimental links.
• Blog & Content Writing: Generate and publish engaging blog posts that inform and educate our patient community.
• Photography & Videography: Capture authentic photos and videos for social media, including dynamic reels that illustrate our team's character and clinic environment.
• Quarterly Newsletters: Design and send out quarterly newsletters via Mailchimp to keep our patients informed about updates, news, and special promotions.
• Patient Communication: Ensure timely communication with patients regarding news, events, and offerings.

Company Culture and Values

We're not just an eye clinic - we're dedicated to delivering outstanding vision care to our community. As leaders in the eye care industry, we pride ourselves on being a comprehensive resource, providing a range of services from sports vision training and vision therapy to routine eye examinations. Our culture promotes creativity, collaboration, and growth, allowing team members to thrive.

Career Growth Opportunities

This role presents a valuable opportunity to take the lead on significant projects, such as website redesign and digital marketing initiatives, allowing for professional growth in digital marketing and project management.

Required Skills

• Proficient in social media management platforms
• Excellent writing and content creation abilities
• Basic photography and videography skills
• Familiarity with website management and design principles
• Experience with email marketing tools like Mailchimp
• Strong communication and interpersonal skills

Qualifications

• 1-2 years of experience in digital marketing or a related field
• Proven expertise in managing social media accounts and digital marketing activities
• A strong portfolio showcasing writing and content creation abilities

Education Requirements

Bachelor's degree in Marketing, Communications, or a related field preferred.

We Encourage You to Apply!

Even if you feel you're not a perfect match, we'd still love to hear from you. We're looking for great people to join our friendly team.

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