UX Researcher & Funnel Optimization Specialist

About us

Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/

About the role

We’re building a category-leading product in the LegalTech/Utilities space, and we’re looking for a UX Researcher who’s excited to drive real impact on user experience, conversion, and growth. You’ll work closely with the Product and Growth teams to deeply understand user behavior, analyze competitors, identify friction points, and propose actionable UX improvements that drive business results.

This role is perfect for someone who loves digging into real user data, combining qualitative and quantitative research, and translating insights into practical UX changes. You will directly influence how we optimize the product to maximize conversion, retention, and long-term growth.

If you’re looking for a safe, predictable job, this isn’t it. But if you’re excited to move fast, take ownership, and directly impact a fast-growing product — read on.

Key Responsibilities

• Analyze user session recordings, heatmaps, and analytics to identify pain points and UX friction.

• Conduct competitor research to benchmark best practices and identify differentiation opportunities.

• Propose and prioritize UX improvements across the entire customer funnel — from landing pages to onboarding to product engagement.

• Collaborate with Growth Lead to design, prioritize, and run A/B tests and experiments.

• Work with Product, Growth, and Engineering teams to implement improvements.

• Continuously monitor results, validate hypotheses, and refine strategies based on data.

Qualifications

• 2–4 years experience in UX research, funnel analysis, growth optimization, or product analytics.

• Strong experience analyzing user behavior using session recording tools (e.g. Hotjar, FullStory, Clarity) and web analytics (e.g. GA4, Amplitude, Mixpanel).

• Ability to synthesize both qualitative and quantitative data into actionable insights.

• Experience collaborating with Product, Design, and Growth teams in a fast-moving environment.

• Strong understanding of conversion funnels, A/B testing, and iterative optimization processes.

• Excellent communication skills and the ability to advocate for the user while driving business outcomes.

• Proactive, entrepreneurial mindset — able to take ownership and drive projects end-to-end.

Nice to have

• Experience working on D2C SaaS or LegalTech products.

• Background in behavioral psychology, customer journey mapping, or user onboarding optimization.

• Experience with CRO (conversion rate optimization) tools and frameworks.

Location

Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.

Benefits

Discover the perks of being part of our vibrant team! We offer:

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.

• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.

• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.

• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.

• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. Read more about it here: https://docs.google.com/document/d/1dHF4ctKlez75whdn-ybUwP5d5Wr0BdwVrorrm_fM40Q/preview

Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth!

Interview Process

After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:

• Recruiter Screening (40 minutes)

• Final Interview (60 minutes)

Life at Ruby Labs

At Ruby Labs, we are more than a team; we're a community united in pushing the boundaries of technology and innovation. Our combined passion fuels our ambition for excellence, driving impact that resonates around the globe.

We are an equal-opportunity employer and celebrate diversity, recognizing that a diversity of thought and backgrounds builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate based on race, ethnicity, religion, color, place of birth, sex, gender identity or expression, sexual orientation, age, marital status, military service status, or disability status. Join us and be part of a company that is crafting the future of technology across multiple industries.

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Originally posted on Himalayas