Art Director, Amazon Brand Innovation Lab
Job title: Art Director, Amazon Brand Innovation Lab in New York City, NY at Amazon
Company: Amazon
Job description: DESCRIPTIONAs an Art Director on Brand Innovation Lab's US Travel and Services team, you'll be creating one-of-a-kind campaigns for a wide range of global Financial Services, Services, and Travel brands (i.e. Geico, Indeed, Expedia, Booking.com and more).You'll partner with creative directors, copywriters, designers, strategists, solutions managers, creative technologists and producers to create innovative work using the full Amazon canvas (i.e. 40+ brands including Prime Video, TNF, Alexa, Twitch, IMDb, Amazon Music, Amazon Live) and campaigns that benefit the end customer while meeting client needs and pushing the creative envelope.Your portfolio should feature interesting, insight-driven campaigns and ideas that solve advertiser problems through a variety of different media channels, including but not limited to video, social, digital, activations, radio, gaming, and outdoor. This role will be client-facing, so having good presentation skills to share work in a succinct and compelling way is important.Key job responsibilities
- Concept, design and execute innovative ad campaigns and experiences for global FinServ, Services, and Travel brands
- Partner with copywriters, designers, solutions managers, developers, strategists and producers to create customer-focused solutions that deliver on advertiser objectives
- Create campaigns under the guidance of Creative Directors, collaborating with internal teams, clients and external agency partners
- Deliver high-quality designs and stellar art direction for campaigns across different Amazon touch points
- In-depth understanding of Photoshop, Illustrator, InDesign, and Figma
- Data-driven, obsessed with understanding customers and making work that delivers results
- Present ideas and campaigns to internal stakeholders as well as external agencies and clients
- Proven ability to ideate for film, print, digital, out-of-home, experiential and social
- Ability to manage multiple projects at one time under tight deadlines
- Brainstorming and improving campaign ideas and creating presentation decks
- Presenting a campaign to brand clients and their partner media agency
- Partnering with Amazon Music to create a CX that drives charity donations for a FinServ client
- Designing a virtual travel experience for a brand inspired by a Prime Video original
- Working through creative messaging feedback with clients, Legal and PR