Senior Principal Architect – AdTech Customer Data & Identity (Remote – Work‑From‑Home, Full‑Time)

About arenaflex – Pioneering the Future of Flight and Digital Experience

arenaflex is on a bold mission to become the world’s most admired airline, delivering unforgettable journeys that connect people, cultures, and ideas. Our purpose—Connecting People, Connecting the World—goes beyond moving passengers from point A to point B. As a global organization operating in dozens of countries, we serve millions of travelers and employ a diverse, inclusive workforce that reflects the communities we touch. At arenaflex, you’ll be part of a forward‑thinking team that leverages cutting‑edge technology to enhance every touchpoint of the travel experience, from ticket purchase to in‑flight services and beyond.

We are expanding rapidly, and our growth strategy includes hiring top talent across all regions. Whether you’re a seasoned professional or an emerging leader, arenaflex offers a comprehensive benefits package, a vibrant culture of collaboration, and opportunities to travel the world while shaping the future of aviation and advertising technology.

Position Overview – Principal Architect, AdTech Customer Data & Identity

arenaflex’s Marketing and Loyalty division is the engine that drives brand loyalty, revenue growth, and customer engagement. As the Principal Architect – AdTech Customer Data & Identity, you will lead the design, development, and implementation of a next‑generation customer identity platform that powers personalized advertising, data‑driven insights, and seamless cross‑channel experiences. This is a senior, remote‑first role that reports directly to the Head of Marketing Technology and partners closely with product, data science, engineering, and compliance teams.

Key Responsibilities

• Architect and deliver a scalable, privacy‑first customer identity solution that aligns with arenaflex’s strategic vision and regulatory requirements.
• Define and implement data models, identity graphs, and unified customer profiles that enable precise audience segmentation and real‑time activation across Demand‑Side Platforms (DSPs) and other AdTech channels.
• Stay ahead of industry trends, emerging standards (e.g., UID 2.0, IAB Transparency & Consent Framework), and best practices to continuously evolve arenaflex’s data ecosystem.
• Design and enforce data ingestion pipelines, cleansing processes, and enrichment workflows that ensure high‑quality, trustworthy data while adhering to security and privacy policies.
• Collaborate with cross‑functional teams—including Marketing, IT, Data Science, and Legal—to translate business objectives into technical solutions and drive measurable outcomes.
• Lead a multidisciplinary team of engineers, data architects, and analysts, fostering a culture of innovation, accountability, and continuous learning.
• Develop and maintain documentation, architectural diagrams, and governance frameworks to support operational excellence and knowledge sharing.
• Monitor system performance, conduct root‑cause analysis, and implement optimizations to meet SLAs and support high‑volume campaign execution.
• Champion data privacy, consent management, and compliance initiatives, ensuring that all identity solutions respect user preferences and regulatory mandates.

Essential Qualifications

• Education: Bachelor’s degree in Computer Science, Data Engineering, Software Engineering, or a related discipline.
• Experience: Minimum 8 years of hands‑on experience designing and implementing large‑scale data solutions, with at least 3 years focused on customer identity platforms.
• AdTech Expertise: Proven track record of building and operating high‑impact advertising technology systems, including experience with DSPs, DMPs, and identity resolution.
• Technical Mastery: Deep understanding of data modeling, identity graphs, UID 2.0, match‑and‑link identifiers, and data interoperability standards.
• Security & Privacy: Strong knowledge of data security principles, GDPR, CCPA, and industry‑wide consent frameworks.
• Cloud Proficiency: Hands‑on experience with cloud platforms such as AWS or Google Cloud, including serverless architectures and data lake solutions.
• Analytical Skills: Ability to translate complex data sets into actionable insights and strategic recommendations.
• Leadership: Demonstrated ability to lead cross‑functional teams, influence stakeholders, and drive projects to successful completion.

Preferred Qualifications

• Master’s degree or advanced certifications in Software Engineering, Data Science, or related fields.
• Experience working in a digital marketing or e‑commerce environment, especially within the travel or hospitality sectors.
• Hands‑on experience with data clean‑room technologies and privacy‑preserving analytics.
• Familiarity with consent management platforms (CMPs) and identity resolution tools.
• Proven ability to architect solutions that balance performance, scalability, and compliance.

Core Skills & Competencies

• Strategic thinking with a customer‑centric mindset.
• Exceptional problem‑solving and critical‑thinking abilities.
• Strong communication skills—able to convey technical concepts to non‑technical audiences.
• Collaborative spirit and the ability to build consensus across diverse teams.
• Agile methodology experience and a commitment to continuous delivery.
• Passion for staying current with emerging technologies and industry standards.

Career Growth & Learning Opportunities

At arenaflex, your professional development is a priority. As a senior architect, you will have access to:

• Mentorship from industry leaders in data engineering, marketing technology, and aviation.
• Funding for certifications, conferences, and advanced training in cloud, data privacy, and AI.
• Opportunities to lead high‑visibility projects that directly impact global revenue and brand loyalty.
• A clear career ladder that can lead to roles such as Director of Marketing Technology, VP of Data Strategy, or Chief Data Officer.

Work Environment & Culture at arenaflex

arenaflex embraces a flexible, remote‑first work model that empowers employees to thrive from anywhere in the United States. Our culture is built on:

• Inclusion & Diversity: We celebrate varied perspectives and backgrounds, fostering an environment where every voice is heard.
• Innovation: A collaborative ecosystem where ideas are tested, iterated, and scaled quickly.
• Well‑Being: Comprehensive health plans, mental‑health resources, and generous paid time off—including parental leave.
• Community Impact: Volunteer programs, sustainability initiatives, and partnerships that give back to the communities we serve.
• Travel Perks: Discounted airfare, access to exclusive lounges, and the chance to experience arenaflex’s services firsthand.

Compensation, Perks & Benefits

arenaflex offers a competitive salary range of $132,000 – $193,600 per year, commensurate with experience, expertise, and location. In addition to base pay, you will receive:

• Performance‑based bonuses tied to project milestones and business outcomes.
• Comprehensive medical, dental, and vision coverage for you and your dependents.
• 401(k) plan with company match and financial wellness resources.
• Flexible paid time off, including generous vacation days and holidays.
• Professional development stipend for courses, certifications, and conferences.
• Remote‑work allowance covering home‑office equipment, internet, and coworking space access.
• Employee assistance program (EAP) for counseling, legal, and financial guidance.
• Recognition programs that celebrate innovation, teamwork, and community service.

Commitment to Equal Opportunity

arenaflex is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by law. Reasonable accommodations are available upon request for candidates with disabilities throughout the recruitment process.

How to Apply

If you are ready to shape the future of advertising technology at a global airline leader, we want to hear from you. Click the link below to submit your application, resume, and a brief cover letter outlining your vision for customer identity in the AdTech space.

Apply Now – Join arenaflex’s Remote Team!

Join arenaflex – Where Innovation Takes Flight

At arenaflex, your work will have a tangible impact on millions of travelers worldwide. You’ll collaborate with passionate professionals, solve complex data challenges, and help craft personalized experiences that turn first‑time flyers into lifelong ambassadors. If you thrive in a dynamic, fast‑paced environment and are eager to lead the next generation of customer data platforms, apply today and embark on a career that truly soars.