Principal Architect – AdTech Customer Data & Identity (Remote – Work From Home) – Lead Data Identity Solutions for Advertising Technology at arenaflex

About arenaflex – Pioneering the Future of Air Travel

arenaflex is on a bold journey to become the world’s most admired airline, delivering unforgettable experiences to millions of passengers every day. Our purpose—Connecting People, Connecting the World—goes far beyond moving travelers from point A to point B. As a global organization operating in dozens of countries, we serve a diverse customer base and a dynamic workforce that spans continents. This unique position gives us a responsibility to create meaningful opportunities wherever we fly, work, and live.

Our ambition is matched by our commitment to our employees. arenaflex invests heavily in talent development, offering a comprehensive benefits package, robust career pathways, and a culture that celebrates innovation, inclusion, and collaboration. If you’re ready to help shape the future of aviation while working from the comfort of your home, we invite you to explore the exciting role of Principal Architect – AdTech Customer Data & Identity on our Remote Team.

Why This Role Matters

In today’s hyper‑connected world, advertising technology (AdTech) is the engine that powers personalized, data‑driven experiences for travelers. As the Principal Architect – AdTech Customer Data & Identity, you will be the visionary leader who designs and implements the next‑generation customer identity framework that fuels targeted marketing, enhances loyalty programs, and drives revenue growth across arenaflex’s digital ecosystem.

Your work will directly influence how millions of passengers interact with our brand, from the moment they search for a flight to the post‑travel loyalty experience. By creating a unified, privacy‑first identity solution, you will enable marketers, product teams, and data scientists to deliver relevant, timely offers that delight customers and strengthen arenaflex’s market position.

Key Responsibilities

• Architect the Identity Platform: Lead the end‑to‑end design of a scalable, secure, and privacy‑compliant customer identity system that integrates with existing AdTech platforms, data warehouses, and loyalty services.
• Strategic Roadmap Development: Define a multi‑year technology roadmap that aligns with arenaflex’s business objectives, market trends, and regulatory requirements (e.g., GDPR, CCPA).
• Data Modeling & Identity Graphs: Build sophisticated customer data models and identity graphs that unify first‑party, second‑party, and third‑party data sources, enabling a 360‑degree view of each traveler.
• Implementation of Industry Standards: Deploy emerging standards such as UID 2.0, Unified ID, and Consent Management frameworks to ensure interoperability across DSPs, SSPs, and partner ecosystems.
• Collaboration with Cross‑Functional Teams: Partner with Marketing, Product, Engineering, Security, and Analytics teams to translate business needs into technical solutions and to drive adoption of the identity platform.
• Data Governance & Privacy: Champion data governance best practices, ensuring that all identity processes comply with internal policies and external privacy regulations.
• Performance Monitoring & Optimization: Establish metrics, dashboards, and automated testing pipelines to continuously monitor system performance, data quality, and campaign effectiveness.
• Thought Leadership & Innovation: Stay ahead of AdTech trends, evaluate new technologies, and evangelize innovative approaches to customer identity within arenaflex and the broader industry.
• Mentorship & Team Development: Guide a high‑performing team of architects, data engineers, and analysts, fostering a culture of continuous learning and technical excellence.

Essential Qualifications

• Bachelor’s degree in Computer Science, Data Engineering, Software Engineering, or a related discipline (required).
• Minimum 8 years of hands‑on experience designing and implementing large‑scale data architecture solutions, with at least 3 years focused on customer identity platforms.
• Proven track record of delivering end‑to‑end AdTech solutions, including experience with demand‑side platforms (DSPs), supply‑side platforms (SSPs), and data management platforms (DMPs).
• Deep expertise in data modeling, identity graph construction, and the application of universal identifiers (e.g., UID 2.0, Match ID, and similar).
• Strong understanding of privacy regulations (GDPR, CCPA) and experience implementing consent and preference management frameworks.
• Hands‑on experience with cloud platforms (AWS, Google Cloud, Azure) and modern data processing tools (Kafka, Spark, Flink, Snowflake, BigQuery).
• Demonstrated ability to translate complex business requirements into scalable technical designs.
• Excellent communication, influencing, and stakeholder management skills, with the ability to work effectively across global, cross‑functional teams.

Preferred Qualifications

• Master’s or Ph.D. in Computer Science, Data Science, or a related field.
• Experience in the airline, travel, or hospitality industry, particularly within a digital marketing or loyalty context.
• Background in building data clean‑rooms or privacy‑preserving data collaboration environments.
• Familiarity with machine learning pipelines that leverage identity data for predictive marketing and personalization.
• Certifications in cloud architecture (e.g., AWS Certified Solutions Architect, Google Cloud Professional Data Engineer).

Core Skills & Competencies

• Technical Leadership: Ability to set architectural direction, enforce standards, and mentor technical talent.
• Strategic Thinking: Vision to align technology initiatives with business goals and market dynamics.
• Data Privacy & Governance: Expertise in designing systems that protect customer data while enabling value‑creation.
• Collaboration: Strong partnership skills to work with marketing, product, legal, and security stakeholders.
• Problem Solving: Analytical mindset with a data‑driven approach to troubleshooting and optimization.
• Communication: Ability to convey complex technical concepts to non‑technical audiences and executive leadership.
• Adaptability: Comfort navigating fast‑changing environments and emerging industry standards.

Career Growth & Learning Opportunities

arenaflex is committed to your professional development. In this role, you will have access to:

• Executive sponsorship and visibility across the global organization.
• Opportunities to lead enterprise‑wide initiatives that shape the future of digital advertising in aviation.
• Continuous learning programs, including tuition reimbursement, certifications, and internal tech‑talk series.
• Mentorship from senior leaders in data engineering, product management, and digital marketing.
• Potential pathways to senior leadership roles such as Chief Data Officer or Vice President of Digital Marketing Technology.

Work Environment & Culture at arenaflex

Our remote‑first philosophy empowers you to work from anywhere in the United States while staying connected to a vibrant, inclusive community. arenaflex values diversity of thought, background, and experience, fostering an environment where every voice is heard and every idea can flourish.

Key cultural pillars include:

• Innovation: We encourage experimentation and reward creative problem‑solving.
• Collaboration: Cross‑functional teamwork is at the heart of our success.
• Integrity: Ethical data handling and respect for customer privacy are non‑negotiable.
• Well‑Being: Comprehensive health plans, mental‑health resources, and flexible schedules support a balanced life.
• Community Impact: arenaflex invests in sustainability and community outreach, giving employees opportunities to contribute beyond work.

Compensation, Perks & Benefits

arenaflex offers a competitive total‑reward package designed to attract and retain top talent. While exact figures may vary based on experience and location, the compensation range for this role is approximately $132,000 – $193,600 per year, complemented by a performance‑based bonus structure.

Additional benefits include:

• Medical, dental, and vision coverage with multiple plan options.
• Generous paid time off, parental leave, and flexible holidays.
• 401(k) retirement plan with company match.
• Employee stock purchase program (ESPP) and equity awards.
• Travel privileges, including discounted airline tickets for you and eligible family members.
• Professional development budget, tuition assistance, and certification reimbursements.
• Wellness programs, virtual fitness classes, and mental‑health counseling services.
• Home office stipend to support your remote workspace setup.

How to Apply

If you are a forward‑thinking architect with a passion for turning data into actionable insights and a desire to influence the future of travel advertising, we want to hear from you. Join arenaflex’s Remote Team and help us deliver personalized, privacy‑first experiences to travelers worldwide.

Click the link below to submit your application and begin your journey with arenaflex.

Apply Now – Become a Principal Architect at arenaflex

Equal Opportunity Employer

arenaflex is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by applicable law.