[Remote] Marketing Associate

Note: The job is a remote job and is open to candidates in USA. Baker Tilly is a leading advisory, tax and assurance firm, providing clients with a genuine coast-to-coast and global advantage. The Marketing Associate will support a wide range of marketing tactics and revenue growth initiatives, assisting in the execution of go-to-market plans and ensuring compliance with firm guidelines and brand standards.

Responsibilities

• Provide assistance for a wide range of marketing tactics and revenue growth initiatives to help execute go-to-market plans such as: demand generation and nurturing campaigns, webinars, videos, sponsorships, special events, seminars, trade show exhibits, advertising and communications
• Provide writing and marketing assistance for a wide range of marketing strategy and content tactics
• Assist supervisor and other marketing colleagues in developing and maintaining up-to-date collateral, and other content
• Follow processes and best practices to enable the tracking of marketing return on investment
• Collaborate with colleagues as appropriate to plan and execute work
• Participate in planning, project-specific, and team meetings, as necessary
• Ensure compliance with firm guidelines and brand standards
• Continuously expand knowledge base of industries or services
• Provide other marketing support as needed to agency teams:
• Work with teams to ensure the accuracy of client and prospect lists
• Assist with lead management activities, as needed
• Provide support with Salesforce.com, as requested
• Participate in marketing task forces and special projects
• Perform research as needed:
• Assist in conducting online research of specific companies, executives and target lists
• Use internal and external research as needed when executing work
• Maintain and expand knowledge base in a variety of marketing areas:
• Integrate new knowledge, skills, and best practices into daily work and share with colleagues as appropriate

Skills

• Bachelor's degree in marketing, communications, English, journalism or related field
• Minimum of 6+ months of marketing and/or internship experience
• Excellent written and verbal communication skills. Ability to communicate effectively with all levels of staff from entry level to partners and work well in a team environment. High level of attention to detail
• Knowledge of marketing tools and techniques. Excellent Microsoft Office Suite skills. Experience with Adobe Creative Suite, business-related social media and Salesforce.com helpful. Experience with marketing automation tools preferred
• Proficient project management skills and the flexibility to prioritize multiple project requests simultaneously in a timely and efficient manner
• Experience with marketing automation tools
• Previous professional services experience or marketing internship

Benefits

• Baker Tilly offers a comprehensive compensation and benefits package.

Company Overview