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Account Executive, SMB Law Firms

Remote, USA Full-time Posted 2026-06-17

Proof is a fast-growing services company in the legal tech industry that offers a platform to enhance access to legal services for law firms and pro se parties. They are seeking an Account Executive to drive new revenue and user expansion, managing the full sales cycle while collaborating with a dedicated team to land and grow accounts.

Responsibilities

  • Build and execute a consistent outbound strategy across your territory
  • Prospect independently (calls, email sequences, LinkedIn, events)
  • Research target firms and personas to identify workflow gaps and Proof use cases
  • Create predictable monthly pipeline aligned to your quota
  • Run structured discovery to understand workflows, bottlenecks, and decision criteria
  • Deliver compelling demos tailored to legal operations, paralegals, and attorneys
  • Navigate multi-stakeholder deals and manage short-to-mid length sales cycles
  • Drive expansion within existing accounts (new users, new practice groups, new locations)
  • Ensure data compliance and accuracy across CRM and other reporting tools
  • Consistently maintain an accurate forecast with focus on achieving activity and quota expectations
  • Complete all required sales enablement educational sessions and ongoing product certifications
  • Act as a 'student of the game' continually investing in self learning opportunities in the competitive landscape and within the Proof platform

Skills

  • 1-3 years of full sales cycle experience (SMB SaaS or Marketplace preferred)
  • Proven success consistently generating your own pipeline
  • Confident running outbound sequences and high-volume prospecting
  • Strong discovery, qualification, and storytelling skills
  • Ability to use independent judgement to simplify complex workflows across multiple personas
  • Growth mindset
  • Strong attention to detail and ownership
  • SMB SaaS or Marketplace experience

Benefits

  • Medical, dental, vision, disability insurance, and 401k available
  • Flexible time off and paid holidays
  • Necessary equipment provided

Company Overview

  • Proof is revolutionizing service of process. It was founded in 2017, and is headquartered in Denver, Colorado, USA, with a workforce of 201-500 employees. Its website is https://www.proofserve.com.
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