[Remote] Brand Governance & Campaign Manager, Professional Solutions

Note: The job is a remote job and is open to candidates in USA. HARMAN International is a global, multi-disciplinary team focused on innovative technology to enhance consumer experiences. The Brand Governance & Campaign Manager is responsible for driving brand strategy and execution, managing global campaigns, and ensuring brand consistency across various markets.

Responsibilities

• Develop and implement comprehensive brand growth strategies that align with overall business objectives and drive brand growth
• Be on the front line of brand governance: developing, leading, and formalizing key brand approval and management processes
• Champion the brands internally and externally, fostering a strong brand culture within the organization
• Collaborate on the development and execution of rigorous, ongoing training to ensure agency personnel and HARMAN employees deeply understand the brands
• Support the training and development of regional “brand champions,” ensuring they have the skills to express the brands in culturally relevant ways around the world
• Collaborate with regional brand champions and marketing teams on key brand initiatives, providing clear direction and feedback to internal and external creative teams to ensure brand consistency and impactful messaging
• Develop clear processes and timelines for brand team input and approvals of regional marketing initiatives, and manage on an ongoing basis
• Provide guidance and expertise on a wide range of creative assets and marketing materials, upholding brand standards across all executions
• Support the development of global advertising campaign assets, and ensure regional executions reflect the original consumer insight and brands across various channels, including digital, social media, advertising, events, and partnerships
• Contribute to brand team’s Viva Engage channel to share best practices and recognize excellent work from marketers around the world
• Manage project budgets and timelines, ensuring projects are delivered on time and within budget
• Oversee the entire PRO brand team’s budget tracking in the Allocadia budget management system, accurately forecasting and reconciling expenses on a monthly basis
• Collaborate cross-functionally with various teams, including product development, sales, and regional marketing, to ensure alignment on brand strategy and execution
• Lead projects with significant risk and complexity, developing the strategy for project execution and mitigating potential challenges
• Support Global Campaign Planning & Coordination, assisting in organizing timelines, budgets, and deliverables for brand campaigns, ensuring activities stay on track under the guidance of leadership
• Manage Day-to-Day Campaign Execution, coordinating with agencies and internal teams to deliver campaign assets (digital, social, media, BTL), handling approvals and trafficking content
• Maintain Campaign Assets & Tools, ensuring campaign materials are stored, updated, and accessible across regions through the appropriate platforms and systems
• Monitor Campaign Rollout, tracking campaign activation across channels, flag issues or delays, and ensure alignment with the approved plan and brand guidelines
• Support Campaign Reporting, collecting campaign performance data, prepare summaries, and highlight key learnings to support optimization

Skills

• 7-10 years of experience in brand or marketing management within global or matrixed organizations
• Hands-on expertise with campaign planning, execution, and performance reporting
• Comprehensive understanding of digital, social, and traditional media channels
• Familiarity with budget management systems, such as Allocadia
• Demonstrated ability to accurately forecast and reconcile expenses monthly
• Track record of leading complex projects and managing cross-functional teams
• Excellent organizational and communication skills
• Ability to manage multiple priorities and adapt to shifting deadlines
• Proactive in identifying and resolving challenges
• Experience collaborating with regional stakeholders, agencies, and vendors
• Background in consumer electronics, technology, or related industries
• Strong skills in data analysis, campaign measurement, and presenting actionable insights

Benefits

• Flexible work environment, allowing for full-time remote work globally for positions that can be performed outside a HARMAN or customer location
• Access to employee discounts on world-class Harman and Samsung products (JBL, HARMAN Kardon, AKG, etc.)
• Extensive training opportunities through our own HARMAN University
• Competitive wellness benefits
• Tuition reimbursement
• “Be Brilliant” employee recognition and rewards program
• An inclusive and diverse work environment that fosters and encourages professional and personal development

Company Overview

• Headquartered in Stamford, Connecticut, HARMAN (harman.com) designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things. It was founded in 1980, and is headquartered in Stamford, Connecticut, USA, with a workforce of 10001+ employees. Its website is https://www.harman.com/.

Company H1B Sponsorship

• HARMAN International has a track record of offering H1B sponsorships, with 4 in 2025, 6 in 2024, 7 in 2023, 6 in 2022, 7 in 2021, 7 in 2020. Please note that this does not guarantee sponsorship for this specific role.

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